If, ultimately, you want to raise more money for your charity, non-profit or good cause, then you are in the right place…

Ad Impact – my Facebook Ads training course – will help you:
⭐ find more fundraisers and donors

⭐ generate more donations

⭐ and re-engage existing supporters.

Whether you are a complete beginner or looking to improve the performance of your campaigns, Ad Impact is the only course you will ever need to run impactful Facebook ads for your cause.

About the course
Ad Impact is a self-study programme with nearly 3 hours’ worth of video content, PDF downloads and useful links. It has 6 core modules to take you from ad novice to adspert!

We cover:
⚡ Business Manager set-up – setting up your ads for success from the very beginning

⚡ Audiences – putting your ads in front of the right people for your charity, nonprofit or good cause

⚡ Facebook Pixel – setting-up and using Facebook’s magic retargetting tool correctly

⚡ Campaigns – choosing the right objectives, the right ad spend, creating your ad sets and delivering scroll-stopping ads

⚡ Supporters, Fundraisers and Donors – my recommendations of how to run campaigns to find more of these

⚡ Results and Troubleshooting – what does good look like? Are you achieving it? And how can you improve it?

About Farrah
Before starting Spark Plug Marketing, I worked in-house in the charity sector for 15 years across a variety of marketing and fundraising roles, so I know what it’s like to be spinning lots of plates at the same time!

I have had a focus on digital marketing for the last five years, and have put all of my learnings into the Ad Impact course to offer you cost-effective, practical training that will enable you to create mind-blowing ad campaigns to drive leads, funds or loyalty.

What people say

"Ad Impact is a step by step guide to setting up, running, troubleshooting and reporting on Facebook Ads. The way it's broken down into bitesize chunks means you can watch each video, carry out the actions and then go back to the next lesson so you don't need to wait until the end of the course before getting started. Very comprehensive yet enjoyable and easy to understand. Equally useful for beginners or for the more experienced needing a refresher.“

“Farrah is really knowledgeable, professional and passionate about what she does. Her advice was amazing and tailored to my needs! I would not hesitate to recommend her!"

“We quickly implemented one of Farrah’s recommendations to our Facebook ad campaign and our CPA reduced by 80% almost overnight."

“The clear way Farrah thinks and explains things, along with her creativity, meant I left our training session buzzing. I know exactly what I want to achieve and how to make it happen."

“Farrah is a total star, a real breath of fresh air to work with - skilled, talented, experienced and capable. She really knows her stuff, and I wouldn't hesitate to recommend her as a real expert in the field.”

Your options
If you buy Ad Impact you will have access for the lifetime of the course, including all updates as Facebook continues to develop its advertising offering.

Choose the Ad More Impact option if you would like to include a bespoke 121 training session via Zoom with me to go over any of your course questions.

By the time you have finished Ad Impact, you will feel confident, informed and capable of creating and optimising Facebook ads to deliver vital funds for your cause.

Cost: £497 + VAT